Crowdsourcing Ideas About Open Innovation: How Can STFM Raise the Faculty Development Bar Even Higher?

Rick Bothelo, MD

Rick Botelho, MD

All five goals of STFM’s strategic plan address innovation directly or indirectly, to varying degrees. The STFM 2013 Annual Report documents remarkable progress in innovation. Yet, most STFM members have had little or no training in developing innovations during their formal education. Furthermore, STFM’s achievements were made without developing any formal governance policies on open innovation.

Propose Faculty Development Programs on Innovation
Innovation and leadership development are complementary and separate skill sets. We need faculty development programs for both skills sets, so that we can create an academic home to accelerate our organizational development.1 STFM needs a formalized and structured faculty development process to enhance our capabilities and capacities to develop innovations that build on our significant achievements. What if STFM considered the need for faculty development programs on open innovation to be as important as leadership development?

Foster Open Innovation
Translating this business concept to health care, open innovation involves:

  • Creating new processes, methods, programs, services and products through the collaborative and boundary-less exchange of ideas, between silos within and across organizations, communities, networks and systems2,3
  • Enhancing free-flowing dialogues, inclusive participation and transparent accountability in ways that cultivate bottom-up, horizontal and top-down organizational synergies4,5
  • Coordinating a pro-active, comprehensive and ongoing change management process to foster a membership-wide process of creating leadership, administrative, educational, research, and clinical innovations, such as catalytic innovations.

Create Catalytic Innovations
Catalytic innovations are socio-behavioral interventions designed to make large-scale, population health improvements.6 These health and healthcare innovations are self-reflective learning and peer coaching processes that are inexpensive, convenient, accessible and widely available for anybody, any time, any place. We need to create radically new ideas to develop effective innovations.7,8. These innovations promote health, happiness, well-being and healthy habits, prevent diseases, treat mental illnesses, self-manage common illnesses and chronic diseases, and deliver social interventions such as community of solutions 9,10  and Health Leads.11

Use Digital Learning Resources
The digital learning revolution enhances our capabilities and capacities to foster open innovation and disseminate catalytic innovations—use blended learning methods: workshops, online courses, mobile learning methods, podcasts, webinars, tele-seminars, social media, online platforms for creating learning communities.

Crowd-source Ideas
Please share your ideas and reactions to the following questions.

What about STFM—

  • Identifying innovators and aspiring innovators to create an open innovation learning network on the STFM Resource Library wiki organized by the Group on Faculty Development?
  • Delivering faculty development programs on open innovation?
  • Testing, evaluating, implementing and disseminating innovations?

What if the STFM Board—

  • Appointed a Think-tank with the goal of developing a Governance Policy, Steering committee and a Board position on Open Innovation?

Share your ideas on this blog post. Send links of your ideas to your colleagues and ask them to comment on your ideas, and invite them to add more ideas.

If this blog post piques your curiosity, join the STFM Group on Faculty Development. This blog post is based on a draft concept paper on cultivating open innovation health enterprises. Please read, critique, and comment on this concept paper. We have submitted a faculty development preconference workshop proposal on this topic for the 2014 STFM Annual Spring Conference.

Thanks to Jeff Morzinski, PhD, MSW, and the chairs of the Group on Faculty Development, Memoona Hasnain, MD, MPHE, PhD,  Barbara Joyce, PhD, Andrea Pfeifle, EdD, and Joseph Brocato, PhD, Stacy Brungardt, and Traci Nolte for their feedback.

1. Saultz J. An indispensable academic home. Fam Med. May 2013;45(5):359-360.
2. Henry Chesbrough. Rethinks the Concept of Open Innovation. 2011;
3. Chesbrough H. Insights: Ideas for Change – Open Innovation. 2012;
4. Bullinger AC, Rass M, Adamczyk S, Moeslein KM, Sohn S. Open innovation in health care: analysis of an open health platform. Health Policy. May 2012;105(2-3):165-175.
5. Moore A. Innovation. Open your mind to new ideas. The Health service journal. Jun 21 2012;122(6310):34-35.
6. Christensen CM, Baumann H, Ruggles R, Sadtler TM. Disruptive innovation for social change. Harv Bus Rev. Dec 2006;84(12):94-101, 163.
7. Stephen Johnson. Animated film: Where Do Good Ideas Come From. 2010;
8. Johnson S. RSA Talk: Where Do Good Ideas Come From. 2010;
9. Stange KC. In this issue: from communities of solution to joy. Ann Fam Med. May-Jun 2012;10(3):194-195.
10. Communities of solution: the Folsom Report revisited. Ann Fam Med. May-Jun 2012;10(3):250-260.
11. Rebecca Onie. What if our healthcare system kept us healthy? 2012;


5 responses to “Crowdsourcing Ideas About Open Innovation: How Can STFM Raise the Faculty Development Bar Even Higher?

  1. Really interesting, thanks ​!

    Given your interest, I think you’ll be very much interested in this emerging Open Innovation research:

    – The Contours of Crowd Capability

    Powerful stuff!

  2. Great contribution & references. The second article indirectly addresses the issues about how to develop a crowdsourcing process within STFM — it takes an explicit communication process to focus, align and generate a commitment to foster open innovation from a systems perspective. Ideas about how to promote this crowdsourcing process are welcomed. For example, what if members had to opt-out of receiving STFM blog posts and received updates according to their preferences. This would help to: 1) generate organizational focus and attention on open innovation, and 2) create a open learning network –or any other STFM topic of great importance.

    Here is an article from our sister organizations –SGIM
    Editorial—Disruptive and Deliberate Innovations in Healthcare

    NEJM & HBR Innovation series over 8 weeks starting Sept 17th.

    Not surprisingly, their innovation focus is on improving patient experiences and reducing costs, but not on addressing population health improvement — the weakest link in the Triple Aim.

    download a free HBR article

  4. HOW CAN THE NEW “FUTURE OF FAMILY MEDICINE” PROJECT TRANSFORM FROM COPERNICUS TO GALILEO to shift world views about health and healthcare? …from specialism to generalism .. from disease management to population health improvement ..from hospital care to community care, etc

    Listen to the first 2 minutes of this RSA talk to hear a story about transformative innovation.

    FFM Announcement–

    How can STFM/AAFP/ABFM/NAPCRG/ADMRD/etc begin to create an online learning/knowledge management community about transformative and open innovation to advance the Future of Family Medicine?

    Listen to Steve Johnson’s RSA talk about how most great ideas take time to reach a tipping point.

    How can Blog posts on critically important issues evoke dialogue and interactions to change how we learn and collaborate in networked communities?

    Use the communication tag-team technique to crowdsource Ideas about transformative and open innovation.

    Can you share your reactions, ideas and/or comments with your respective committee members and SIGs via e-mails or with the SIGs list serve? As soon as you have one reply, you post your contribution. The responding person does not post a blog contribution until another person has responded. In this way, a thread is created from your committee or SIG with each person having the option to respond.

    After making your contribution, forward the url of the blog post with your contribution and ask others to respond.

    Together, let’s mobilize the wisdom of the crowd and sail with the winds of open and transformative innovation.

    What if the new FFM project recommended investing in an open innovation online platform to foster collaborative projects? Across all FM organizations and even globally through Wonca & its membership organizations

  5. I am building an Massive Open Online Course (MOOC) Development Forum on “Cultivate Open Innovation Health Enterprises: Create Learning Networks for Population Health Improvements”. If curious, go to work-in-progress

    Recommended webinar to the STFM members, the STFM Board and Governance Task Force

    Listen to Massive Online Open Innovation

    Date & time: October 30, 2013
    16:00 Central European Time
    (US: 10:00 EST, 7:00 PST)

    In this live 50-minute IM Channel One Concept Presentation Prof. Henry Chesbrough, Prof. Dr. Wim Vanhaverbeke and Dr. Nadine Roijakkers will introduce The MOOI [Managing and Organising Open Innovation] Project. Tune in to learn more about the project’s history & goals as well as the benefits of joining as a project team member early on.

    MOOI is a major community based initiative to gather, structure, and evaluate publicly available information on the best OI practices in companies. Following the Concept Presentation you will have gained insights about:

    Why there is a lot to gain in structuring, reviewing, and integrating existing best practices and how this initiative is delivering value to OI managers and practitioners
    How you can benefit from actively engaging in the community
    How we will roll out the initiative and what can be expected in each phase of the project

Leave a Reply — Comments may be moderated. If you don't see your comment, please be patient.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s